Can a chance encounter change your life?
Can a few words change your life?
Can Facebook change lives?
is the first ever HONY crowdfunding campaign to hit over $1 million!
It is probably the first of many.
But they don’t come around that often and I’ll tell you why: firstly, it is still all about storytelling, and secondly, the goal is not to change the lives of scholars of one school in Brooklyn. It’s an ongoing lesson to all of us following.
You may not have the courage to walk up to a stranger and ask their life story, but if you’re a HONY fan, you have probably taken more interest in someone, thinking ‘hmm if HONY has taught me anything is that everyone has a story, and I wonder what story the person I’m talking to has’.. And you don’t have to broadcast it, although plenty fans do, which can inspire others.
Back to the Mott Hall Bridges Academy fundraising: it started with a boy who was stopped by Brandon on the street. I don’t know how long they spoke, or how many topics he sifted through because, as I gather, sometimes it’s a direct question-answer, and sometimes it’s a chit-chat and Brandon zeroes in one aspect of it that he finds of interest, after asking a certain question:
HONY currently sits at almost 12 million likes on Facebook. Not nearly enough, especially when you see that Rihanna has 90 million (…. why?!?). I don’t follow any celebrity pages, so I don’t know – or care, for that matter – but now that I’ve checked, I am a bit crossed.. When you see the list of the most popular pages on facebook, the top 100 is comprised of (contemporary) musicians, Hollywood actors, products (like Starbucks and Converse), and European football clubs. They’re all profit-making commodities and entertainment. Although, that’s not surprising or unexpected.
HONY, on the other hand [is not in the top 100], is not a profit-making project. You can argue that he is using this ‘fame’ to fundraise, but it works as a direct charity. He has mentioned that his only source of income are the book sales, so he doesn’t take a dime out of these campaigns. And neither does Ms. Lopez there, probably. Countless newspapers and online sources have driven traffic to this crowdfunding, although the majority of donations, undoubtedly, came from the HONY fans themselves.
Its $100K initial goal was reached in 45min (!), 1 million (10-fold) in 5 days. The campaign lasts another week, excited to see how far it will go!
This certainly isn’t the first time he has set things in motion for his subjects. Have a look:
He sometimes goes back and does a followup to the stories.
I, in turn, sometimes wonder how many lives now have been changed by a blog.
And I’m sure this isn’t the end of the story for Mott Hall, especially since it’s only the beginning.
What a life to live..